Taylor Bennette’s
Be Yourself
Album Roll Out
The Ask- Harness the power of authenticity with Taylor Bennett's 'Be Yourself' project.
From his 2018 album to the latest limited-time capsule collection with Champion Athletics in 2022, Taylor's message resonates—be true to yourself. Create a campaign that celebrates individuality and inspires fans to embrace who they are.
Project Roles:
Conceptualize campaign vision, harnessing original graphics, website content, social media, and other marketing materials
Develop creative briefs based on ideas from brainstorming sessions, with direction, schedules, and deliverables for the creative team
Design a set of merch from scratch along with shopify layout, and Develop presentation approaches, styles, and techniques for the team
